From local favourite to the name everyone calls first
A complete digital system — a premium website, a smart CRM, and two apps — built to capture every lead, win more quotes, and turn every finished driveway into your best advertising.
Driveways · Tarmac · Resin · GroundworksA proposal by Digital Craft · thedigicraft.co.uk
Shown unbranded · built in your brand
The opportunity
Your work is already first-class. Let's make sure every customer sees it that way.
The only thing standing between you and twice the work isn't the driveways — it's what happens around them: the missed calls, the quotes that go cold, the happy customers who never leave a review.
Today
Great work — held back by paperwork
Calls missed while you're on the tools
Quotes written up by hand, days later
Leads going cold with no follow-up
Brilliant jobs no one online ever sees
The new system
Tomorrow
Every customer, handled like your best one
Every enquiry answered — even the missed calls
Professional quotes sent in minutes
Automatic follow-up that wins the job
Reviews & photos working as 24/7 marketing
Shown unbranded · built in your brand
Why now
If you don't, your competitors will
Hundreds of trades businesses are already putting AI to work — and so are their customers. The firms that fold it into how they quote, follow up and market are the ones pulling ahead. What if your business did it first?
Customers already expect it
They want instant answers, clear pricing and to picture the finished job before they call. Give them that and you win the enquiry.
AI does the admin
Answering, chasing, quoting and posting to social — handled automatically, so the busywork stops eating your evenings.
First mover wins the area
The first firm in your area to run like this looks the most professional — and takes the work everyone else is still quoting for.
Shown unbranded · built in your brand
One connected system
Four parts that work as one
Not just a new website — a single system where every lead, quote, job, photo and review flows automatically from one part to the next. You stay in control; the admin runs itself.
01 · WEBSITE
The website
A premium shopfront that turns browsers into quote-ready leads, day and night.
02 · CRM
The command centre
Every lead, job, quote and follow-up tracked in one place — nothing slips.
03 · BUSINESS APP
The business app
Leads, site visits, photos and jobs — on the phone in the van and the iPad on the road.
04 · CUSTOMER APP
The customer app
Homeowners design, track and look after their driveway — and refer their neighbours.
Shown unbranded · built in your brand
Shown unbranded · built in your brand
Shown unbranded · built in your brand
Shown unbranded · built in your brand
Shown unbranded · built in your brand
Shown unbranded · built in your brand
About these designs
Same system. Your identity.
Every screen in this proposal is shown deliberately unbranded. When we build it for you, the whole system is dressed in your identity — so it looks like it was made for your business, because it was.
Your logo
Front and centre across the website, apps and every quote you send.
Your colours
Buttons, highlights and accents matched to your brand palette throughout.
Your voice
Fonts, tone and imagery that sound and look like your business.
Your domain
Live on your own web address, with your contact details wired in.
Shown unbranded · built in your brand
The transformation
This is what your business becomes
Same great work on the ground — wrapped in a business that looks, feels and runs like the most professional outfit in your area.
More
Booked jobs
Every lead captured and chased — so more enquiries turn into signed work.
Faster
Quotes that win
Professional quotes out in minutes while the customer is still keen.
5★
Reviews on autopilot
Finished jobs become reviews and social posts that bring the next customer.
Premium
A brand they trust
Look like the safe, established choice — and charge what your work is worth.
Shown unbranded · built in your brand
Ready when you are
Let's build the future of your business
This is how you capture every opportunity and win on first impression — with a system that runs the admin for you and a brand that looks the part. Let's walk through what it would look like for your business.